I recently threw out an old sign for a 4 or 6 which you unfurled to wave when watching cricket, if the batsman hit the ball far enough for such a score. This sign was given away freely to everyone who went to the match with the ANZ Bank sponsor logo on it and, as with most things like this, was primarily aimed at children.
As I disposed of the item I noticed the following…there were two plastic handles (which you pulled apart to unfurl sign), there were two plastic straws (around which the sign would roll up), the sign itself was plastic film of some kind. All of these were probably intended to be one use only and then thrown away.
WHAT A WASTE!
Have you ever thought how many things are manufactured in the name of “fun” with the intention that they be wasted? Look at fireworks as a great example…blowing stuff up for fun! It’s absurd.
It’s really interesting to try asking yourself these kinds of questions when you buy things or are offered things because only by saying “no thanks” can we maybe start to change the way humankind thinks.
Since moving to NZ, I’ve noticed something I never really did while in the UK.
When a new movie is coming out, as an example, you start to notice a range of programming appear on radio and TV which are associated with it. As an example, when Bohemian Rhapsody was released in the cinema, radio stations played noticeably more Queen music and TV shows about Queen and Freddie Mercury were suddenly being aired. I guess there may be several things going on here…
1. TV companies think they will get more viewers if they show associated shows…maybe. The same is true of radio listeners.
2. The showing of those shows (or playing of music) is in some way paid for by the makers of the movie to boost ticket sales. Seems quite probable.
3. The various media channels can up their price for advertising slots during those associated shows. Again, this seems potentially likely.
Sometimes it can be quite nice to revisit prequels on TV just before you want to see the next one in the series (but please no more Jurassic Park films!) but at other times it can be slightly off-putting to be bombarded with messages. You get the same thing happening when artists are coming to play concerts.
I guess this must happen in the UK too but there are so many more media channels that you’re not aware of it as here. It’s pretty transparent.